What is Shopify and its use?
If you want to make your website more popular in a few days, it’s time to move to Shopify. In this competitive marketing environment, Shopify has emerged as one of the most popular e-commerce platforms, and the online sellers have increasingly used it. Generally, Shopify helps the organizations by enabling them to customize their platform as per their needs, makes them capable of accepting payment through different methods and tracks and responds to placed orders.
Looking into all these features, you can now say that Shopify offers all the factors that a user requires to operate the online stores without any hassles. It was introduced in the market in 2004 and has been integrating advanced features in this platform. Undoubtedly, it is the most popular choices among the customers to set up their online store. With a lot of useful extensions, it offers the simplicity of interaction.
Why should one use Shopify?
Shopify is a famous e-commerce platform, and every business owner who has a physical store and wants to move to online should choose Shopify. Here are the reasons for this:
- This is a fully hosted E-commerce platform
Talking about its useful features, this is a fully hosted e-commerce platform. What does that mean? This means, with this, you will be not required to worry about the separate payment integration method, site content management, and web hosting services. You will get all these from Shopify. All you need to do is to get ready to provide products and services to your customers.
- Professional and 24/7 customer support
This is one of the best features of Shopify. Its customer support not only solves the problems that can arise with a new system but also reduces the stress of the customers. To make the entire process more convenient, it offers live chat with 24/7 phone support. You can resolve all your issues within just a few minutes.
- Great functionality
The platform comes with advanced functionality and provides users with an app or plugin style platform to download, install and customize the website. With this one can easily enhance the sales and social media base. Apart from all these features, it also provides various useful features like accounting, inventory management, business reporting and more. You can also integrate email autoresponder on your site.
- Better marketing capabilities:
When it comes to marketing, Shopify offers you all the required things like detailed data analysis and marketing abilities. It comes with the built-in blog feature which can be used to write blog posts and for content marketing. Blogging is one of the fastest ways to increase the online visibility and boosts website SEO rankings.
On the other hand, it let the users develop quick and simple website landing pages to attract customers to your business. It offers you another major feature called the Abandoned Cart Recovery feature. Using this feature, Shopify can send targeted emails to the users who for whatever reason ended up abandoning the product in the cart.
For what you can use Shopify?
- For developing an online store
Shopify is best for those who want to grow their business by selling their products and services online. It serves different types of industries like clothing and fashion, electronics, home and garden, jewellery and accessories, households, toys and much more. Technology is not the only thing that matters the most for your business, and this is not easy to manage. Shopify can effectively manage the technology side of your business, and you can focus on your business. It makes your hectic life much better.
- Mobile e-commerce
If you have an e-commerce store, it is incomplete without the mobile feature. You need to provide your customer with a mobile-oriented e-commerce platform. Shopify offers you free, built-in mobile commerce shopping cart features. It enables customers to purchase products using mobiles.
Shopify is an incredible and reliable platform. This brings more options and features for your marketing operations.